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RotoVision


As visual creatives, graphic designers are well informed about photography. They often carry around a camera, but rarely share the same concerns as professional photographers. As a result, the photographs they produce are distinctly unconventional and often appear in their design work - in fact, a glance at a designer's personal photography will offer vital clues into their working methods and obsessions. Selected from the personal portfolios of the world's most innovative and creative graphic designers, "Photographs by Graphic Designers" includes every type of photographic image, from macro details and funny moments, to found type, street scenes, rare objects, and monumental vistas. The book also includes personal portraits, quirky fashions, and organic and manmade colours, textures, and environments. Featuring work from big name international designers such as Armin Vit, Ellen Lupton, Sean Adams, Bryony Gomez-Palacio, Ann Willoughby, James Victore, Ed Fella, and Marian Bantjes, this is a unique and inspirational reference library of innovative imagery.

The Graphic Eye

Производитель: RotoVision

Цена: 3814 руб.

Описание:
As visual creatives, graphic designers are well informed about photography. They often carry around a camera, but rarely share the same concerns as professional photographers. As a result, the photographs they produce are distinctly unconventional and often appear in their design work - in fact, a glance at a designer's personal photography will offer vital clues into their working methods and obsessions. Selected from the personal portfolios of the world's most innovative and creative graphic designers, "Photographs by Graphic Designers" includes every type of photographic image, from macro details and funny moments, to found type, street scenes, rare objects, and monumental vistas. The book also includes personal portraits, quirky fashions, and organic and manmade colours, textures, and environments. Featuring work from big name international designers such as Armin Vit, Ellen Lupton, Sean Adams, Bryony Gomez-Palacio, Ann Willoughby, James Victore, Ed Fella, and Marian Bantjes, this is a unique and inspirational reference library of innovative imagery.


Type Specific shows designers how typefaces designed for a specific purpose succeed by exploring each of the features that must be considered. These include letterforms, counterspaces, cross sections, ascenders/descenders and junctions and how they work, in both print and screen, across a range of applications: posters, directories, newspapers and magazines, CD covers, packaging, signage and film titles - including The Kitchen's organic paintbrush front for the promotion of Levi's Vintage Clothing and Saturday's elegant stencil-style face for the Chen Pascual identity. The whole gamut from free-from to precision is explored.

Type Specific: Designing Custom Fonts for Function and Identity

Производитель: RotoVision

Цена: 4295 руб.

Описание:
Type Specific shows designers how typefaces designed for a specific purpose succeed by exploring each of the features that must be considered. These include letterforms, counterspaces, cross sections, ascenders/descenders and junctions and how they work, in both print and screen, across a range of applications: posters, directories, newspapers and magazines, CD covers, packaging, signage and film titles - including The Kitchen's organic paintbrush front for the promotion of Levi's Vintage Clothing and Saturday's elegant stencil-style face for the Chen Pascual identity. The whole gamut from free-from to precision is explored.


Experimental Formats 2 builds on the success of Experimental Formats, bringing the subject bang up to date. It explores every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone. Looking at proportions, formats, materials, printing, folding and binding, Experimental Formats 2 offers designers an awe-inspiring selection of inspirational new ideas for practical application. It also explores exciting material innovations such as tear-proof "plastic", paper, and PVC, gelling agents, luminescent inks, concertina folds, single-screw and press-stud binding, among its many treasures. With its definitive glossary of terms, this is an indispensable guide and inspiration for the future of two and three-dimensional print and graphic design.

Experimental Formats (v. 2)

Производитель: RotoVision

Цена: 4295 руб.

Описание:
Experimental Formats 2 builds on the success of Experimental Formats, bringing the subject bang up to date. It explores every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone. Looking at proportions, formats, materials, printing, folding and binding, Experimental Formats 2 offers designers an awe-inspiring selection of inspirational new ideas for practical application. It also explores exciting material innovations such as tear-proof "plastic", paper, and PVC, gelling agents, luminescent inks, concertina folds, single-screw and press-stud binding, among its many treasures. With its definitive glossary of terms, this is an indispensable guide and inspiration for the future of two and three-dimensional print and graphic design.


This book is a perfect preliminary planning guide - a place to find not only inspiration bou practical information on what it takes to remodel a kitchen.

Ideawise: Kitchens

Производитель: RotoVision

Цена: 1138 руб.

Описание:
This book is a perfect preliminary planning guide - a place to find not only inspiration bou practical information on what it takes to remodel a kitchen.


More than 250 inspirational photographs, detailed diagrams, and complete step-by-step instructions help homeowners eliminate the clutter by creating a wide variety of innovative solutions for organizing and storing items around the house, with sections covering everything from kitchens and bathrooms, to workshops, home offices, and garages and shed.

Ideawise: Storage

Производитель: RotoVision

Цена: 1307 руб.

Описание:
More than 250 inspirational photographs, detailed diagrams, and complete step-by-step instructions help homeowners eliminate the clutter by creating a wide variety of innovative solutions for organizing and storing items around the house, with sections covering everything from kitchens and bathrooms, to workshops, home offices, and garages and shed.


Outsize is the book for graphic designers needing to make their client's message stand out, but it is also of obvious appeal to those interested in the subject who can learn from the techniques of large scale design. Large scale graphics are strongly influenced by their context - where they're placed, how they interact with those who will view them, how suitable they are for the environment. The book explores and explains these factors so the designer's work will have far greater effect. It guides the reader through the potential pitfalls and hazards of using non-standard substrates such as brick glass or vinyls, and highlights issues of weatherproofing and structural properties. It also contains handy hints on managing the process, as well as collaborations with those in related fields such as product designers, sign painters, engineers and architects with its huge global range of contemporary examples. Outsize is both inspiration and information for 2-D and 3-D designers in all disciplines.

Outsize

Производитель: RotoVision

Цена: 3108 руб.

Описание:
Outsize is the book for graphic designers needing to make their client's message stand out, but it is also of obvious appeal to those interested in the subject who can learn from the techniques of large scale design. Large scale graphics are strongly influenced by their context - where they're placed, how they interact with those who will view them, how suitable they are for the environment. The book explores and explains these factors so the designer's work will have far greater effect. It guides the reader through the potential pitfalls and hazards of using non-standard substrates such as brick glass or vinyls, and highlights issues of weatherproofing and structural properties. It also contains handy hints on managing the process, as well as collaborations with those in related fields such as product designers, sign painters, engineers and architects with its huge global range of contemporary examples. Outsize is both inspiration and information for 2-D and 3-D designers in all disciplines.


DemoGraphics is the first series of design books to examine how successful designs target specific audiences. Where other design books explore the ‘what?’ and ‘why?’ of design, DemoGraphics: Packaging dissects the ‘who?’.
Through a huge selection of diverse examples, the authors examine how packaging is designed to appeal to specific groups based on gender, age, socio-economic group, disposable income, profession and shopping habits. Case studies and interviews with designers and brand owners explain how and why specific choices have been made, why it works and how it evolved from a prototype or concept to form successful, user-centred design.
DemoGraphics: Packaging also offers designers a palette of ideas, materials, and inspirations with which to design their own targeted packaging. This is a vital text for both designers and brand, advertising, and marketing professionals and students.

Packaging

Производитель: RotoVision

Цена: 2760 руб.

Описание:
DemoGraphics is the first series of design books to examine how successful designs target specific audiences. Where other design books explore the ‘what?’ and ‘why?’ of design, DemoGraphics: Packaging dissects the ‘who?’. Through a huge selection of diverse examples, the authors examine how packaging is designed to appeal to specific groups based on gender, age, socio-economic group, disposable income, profession and shopping habits. Case studies and interviews with designers and brand owners explain how and why specific choices have been made, why it works and how it evolved from a prototype or concept to form successful, user-centred design. DemoGraphics: Packaging also offers designers a palette of ideas, materials, and inspirations with which to design their own targeted packaging. This is a vital text for both designers and brand, advertising, and marketing professionals and students.


500 Internet Hints, Tips and Techniques is the essential companion for anyone who wants to use the internet to its full potential, as a means of communicating (by computer, phone, or mobile device), participating in a community, setting up and running a blog, photolog, or vlog, or contributing to popular sites such as Facebook, MySpace, YouTube, and Flickr. From basic dos and don’ts, to software tips and troubleshooting advice, this accessible, colourful blend of step-by-step tutorials, quick fixes, and bullet-point tips is the perfect antidote to boring technical manuals. Aiming to demystify issues around creating content, storage, sharing, navigation, remote working, and data protection, this book will help you “skill-up” by means of simple, jargon-free explanations.
So whether you have a state of the art laptop, a Blackberry, or a humble PC, and are generating images and video via a digital video camera, or a multimedia phone, this highly illustrated, jargon-busting book gives you all the skills you’ll need to create content to share with family, friends and associatese.

500 Internet Hints, Tips, and Techniques

Производитель: RotoVision

Цена: 1844 руб.

Описание:
500 Internet Hints, Tips and Techniques is the essential companion for anyone who wants to use the internet to its full potential, as a means of communicating (by computer, phone, or mobile device), participating in a community, setting up and running a blog, photolog, or vlog, or contributing to popular sites such as Facebook, MySpace, YouTube, and Flickr. From basic dos and don’ts, to software tips and troubleshooting advice, this accessible, colourful blend of step-by-step tutorials, quick fixes, and bullet-point tips is the perfect antidote to boring technical manuals. Aiming to demystify issues around creating content, storage, sharing, navigation, remote working, and data protection, this book will help you “skill-up” by means of simple, jargon-free explanations. So whether you have a state of the art laptop, a Blackberry, or a humble PC, and are generating images and video via a digital video camera, or a multimedia phone, this highly illustrated, jargon-busting book gives you all the skills you’ll need to create content to share with family, friends and associatese.


The best-selling, international review of the year's most innovative works in visual communication, this annual features, in full colour, the winners of the toughest competition in the field - the Art Directors Club Annual Awards. The book presents, with exceptional clarity and detail, the work of gold and silver medallists and distinctive merit winners in national and international advertising, graphic design, and new media.Founded in 1920 and based in Manhattan, New York, the Art Directors Club is the premier international organization of creative professionals and associates in advertising, graphic design, interactive design, interactive media, photography, and illustration. Its annual awards honour visual innovation and excellence in the communication arts.

Art Directors Annual 86

Производитель: RotoVision

Цена: 6888 руб.

Описание:
The best-selling, international review of the year's most innovative works in visual communication, this annual features, in full colour, the winners of the toughest competition in the field - the Art Directors Club Annual Awards. The book presents, with exceptional clarity and detail, the work of gold and silver medallists and distinctive merit winners in national and international advertising, graphic design, and new media.Founded in 1920 and based in Manhattan, New York, the Art Directors Club is the premier international organization of creative professionals and associates in advertising, graphic design, interactive design, interactive media, photography, and illustration. Its annual awards honour visual innovation and excellence in the communication arts.


By analyzing the best in the business, this book gives readers a thorough understanding of materials, and of the print and production finishes that can be applied to any job.
With informative text and specially commissioned full-color photographs, Print and Production Finishes for Bags, Labels, and Point of Purchase shows the different effects that can be created, and the key print and production techniques used to achieve them. Work across all budgets and production/print runs is explored, revealing the skills and techniques that work to grab the target audience’s attention.
Print and Production Finishes for Bags, Labels, and Point of Purchase is an indispensable ideas sourcebook and practical guide to the finishes, surface graphics, detailing, and materials that help make bags and labels stand out from the crowd — including foil blocking, pigment blocking, thermography, varnishing, laminating, embossing, debossing, die-cutting and laser-cutting; specialist inks, including metallics and fluorescents; different paper stocks and other materials; lenticular printing, and so on.

Print and Production Finishes for Bags, Labels, and Point of Purchase

Производитель: RotoVision

Цена: 4140 руб.

Описание:
By analyzing the best in the business, this book gives readers a thorough understanding of materials, and of the print and production finishes that can be applied to any job. With informative text and specially commissioned full-color photographs, Print and Production Finishes for Bags, Labels, and Point of Purchase shows the different effects that can be created, and the key print and production techniques used to achieve them. Work across all budgets and production/print runs is explored, revealing the skills and techniques that work to grab the target audience’s attention. Print and Production Finishes for Bags, Labels, and Point of Purchase is an indispensable ideas sourcebook and practical guide to the finishes, surface graphics, detailing, and materials that help make bags and labels stand out from the crowd — including foil blocking, pigment blocking, thermography, varnishing, laminating, embossing, debossing, die-cutting and laser-cutting; specialist inks, including metallics and fluorescents; different paper stocks and other materials; lenticular printing, and so on.


Features the best in international invitations, greetings, and business cards.
Following the success of the previous titles in the Art series, Promo-Art features the best in international card design, from business cards designed according to strict briefs, to invitations produced with total creative freedom. Detailed captions discuss how the considered use of artwork, typography, paper stock, and printing and finishing techniques can help you achieve successful promotional art.
More than any other form of print design, the physical quality of a card can have an impact on its recipient, opening up a whole field of input for the designer. Events promotions, festive celebrations, and greetings cards provide a welcome oportunity for playful interpretations in design. In-depth interviews reveal how leading designers achieve a happy balance between utilitarian constraints and artistic possibilities.

Promo-Art

Производитель: RotoVision

Цена: 1780 руб.

Описание:
Features the best in international invitations, greetings, and business cards. Following the success of the previous titles in the Art series, Promo-Art features the best in international card design, from business cards designed according to strict briefs, to invitations produced with total creative freedom. Detailed captions discuss how the considered use of artwork, typography, paper stock, and printing and finishing techniques can help you achieve successful promotional art. More than any other form of print design, the physical quality of a card can have an impact on its recipient, opening up a whole field of input for the designer. Events promotions, festive celebrations, and greetings cards provide a welcome oportunity for playful interpretations in design. In-depth interviews reveal how leading designers achieve a happy balance between utilitarian constraints and artistic possibilities.


The best-selling CD-Art captures the finest CD cover and packaging design from around the world, and provides an international showcase of innovative work. This timely updated version of the original hardcover book looks at developments in the music industry today, and includes new work produced for the growing download market.The book looks at the ways in which designers excite the senses of sight and touch to create a fuller experience of a product more commonly associated with sound. Through a wealth of case studies, it shows how designers exploit the two and three-dimensional qualities of CD packaging to create unique, collectable items. It explores not only the traditional elements of design - image, illustration, typography, and packaging - but also innovative materials. Case studies look at how artwork is selected, created, and applied to CD packages; how designers make the most of the standard dimensions for CD packages; and at the use of special formats, unusual materials, slipcases, etc.

CD-art: Innovation in CD Packaging Design

Производитель: RotoVision

Цена: 2012 руб.

Описание:
The best-selling CD-Art captures the finest CD cover and packaging design from around the world, and provides an international showcase of innovative work. This timely updated version of the original hardcover book looks at developments in the music industry today, and includes new work produced for the growing download market.The book looks at the ways in which designers excite the senses of sight and touch to create a fuller experience of a product more commonly associated with sound. Through a wealth of case studies, it shows how designers exploit the two and three-dimensional qualities of CD packaging to create unique, collectable items. It explores not only the traditional elements of design - image, illustration, typography, and packaging - but also innovative materials. Case studies look at how artwork is selected, created, and applied to CD packages; how designers make the most of the standard dimensions for CD packages; and at the use of special formats, unusual materials, slipcases, etc.


Environmentally sound printing and production finishes are often one of the outcomes of a lengthy design process by companies dedicated to reducing their impact on the environment. This book includes case studies of companies where the entire organizational objective is based on achieving organizational sustainability.

Print and Production Finishes for Sustainable Design

Производитель: RotoVision

Цена: 1907 руб.

Описание:
Environmentally sound printing and production finishes are often one of the outcomes of a lengthy design process by companies dedicated to reducing their impact on the environment. This book includes case studies of companies where the entire organizational objective is based on achieving organizational sustainability.



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