Simon & Schuster
Длина 214

Описание:
Building on his reputation as one of the most innovative paper-engineers working in children's books, Robert Sabuda dazzles us with his reworking of Alice in Wonderland. The book consists of 7 spreads with breathtaking super-size pop-ups and additional pop-ups contained within mini story books. Special effects include printed foil, acetate pull-tab scenes and on the first spread a peep show of Alice falling into Wonderland.

Описание:
From the author of the business bestseller Permission Marketing, the man Business Week called the "Ultimate Entrepreneur for the Information Age" comes a book of essential truths about building a better website. Everyone who surfs the web knows that some sites are better than others. Now marketing guru Seth Godin identifies and illustrates the crucial guiding principles behind creating websites that satisfy visitors and keep them coming back for more. Once upon a time it was believed that web surfers had plenty of time, knew exactly what they wanted, and made considered decisions with each click. Before long, however marketers asserted that surfers that surfers were busy, ill-informed and impatient. Data would later reveal that the marketers were right. Thus, according to Seth Godin, anyone building a website should think of every visitor as a monkey - in a big red fez. Monkeys want to know one thing: Where's the banana? If the banana isn't easy to see and easy to get, the monkey is as good as gone. Expanding upon this premise, Godin uses real-life examples to explain why no website sould try to be all things to all visitors, how and why the mantra "customers first" applies to websites, why it's incredibly important to think proactively about serving online customers, and more. Packed with wisdom and practical applications, The Big Red Fez is an essential tool for anyone involved in the web.

Описание:
"The Ultimate Battle" tells the full story of the Battle of Okinawa as it has never been told before, utilizing the same up-close narrative style and "grunt's-eye" view of the action that distinguishes Sloan's Brotherhood of Heroesfrom other war books. It is a gripping story of heroism, sacrifice, and death in the largest land-sea-air operation in US history. From April through June 1945, more than 250,000 American and Japanese lives were lost (including those of nearly 150,000 civilians who either committed suicide or were caught in the crossfire). "The Ultimate Battle" is a searing re-creation of the Okinawa campaign as seen through the eyes of men who were in the midst of it, and it is filled with fresh insights that only these men can provide.